Research- Audience & influence (film opening)

Audience & Representation:

    The target audience is teenagers and young adults. Briana, the actress, plays an influencer character, which is common in this genre. At first, she fits the stereotype of being confident and perfect online, but the film challenges this by showing her real emotions and struggles. This helps the audience understand that social media does not always show the truth.

Institutional Influence: 

    Since the target audience is teenagers and young adults, the film would likely be supported by institutions that focus on younger audiences. Streaming platforms like Netflix are known for producing and distributing that kind of content that explores social media culture, identity, and psychological themes that attract young and modern viewers. Because my film is about an influencer character and the pressure of online perfection, it fits the type of content often prioritized by popular streaming services because it appeals to their audience.

    Social media culture is a large part of teenage life, which makes the film very marketable. And institutions are more likely to find funding models to reflect popular culture and attract a large, active online audience. By including themes of online identity and hidden struggles, the film becomes relatable to the target audience.